By Jeremy Tiers, Director of Admissions Services "I got through 10 lines of the handbook and just put it down because it became so frustrating and overwhelming at times.”That quote came from San Antonio Spurs forward DeMar DeRozan last week when he was asked about the 113-page health …
What Is YOUR Value Statement, Coach?
by Greg Carroll, Tudor Collegiate Strategies What is your value statement? I thought about trying to ease into this conversation with some catchy lead but just like there’s a need for you to grab the attention of your recruits I thought a frontal assault on a short discussion about your program’s …
Can This Simple Social Media Strategy Help Recruiting?
by Mandy Green, Busy Coach I had 20-30 minutes to kill in the car yesterday on my way into the gym. My drive time is when I get to listen to great podcasts (unless my daughter comes with and steals my phone). Yesterday, I listened to Russell Brunson’s I love Marketing Podcast. He shared …
Talking About Losing With Your Prospects
by Dan Christensen, Tudor Collegiate Strategies One obstacle a lot of coaches face is convincing prospects to come to a program that has a history of losing. Maybe just the past two years have been rough. Or maybe for the last thirty years! For some coaches it is their own program that has had …
The Importance of Context, and How to Give It
By Jeremy Tiers, Director of Admissions Services Too often colleges and universities don’t give prospective students and parents enough context when sharing different parts of their school’s story and value proposition.How often have you heard something like, “We have professors that …