Because with this generation you recruit, getting to the point gets it remembered.In one of our latest research focus group surveys with incoming college freshmen, 68% told us that the recruiting messages they received from coaches were too large, confusing to read, had lots of information that …
Every Single Recruiting Situation Boils Down To This
No matter what division level you coach, no matter what sport you recruit for, and no matter how experienced you are at recruiting this generation of student-athlete, every single recruiting situation boils down to this:Who is it that you're trying to reach? The answer to that question can't be …
Helping Your Prospects Wake-Up From Their Summer Doldrums
Think it's hard for you to get back into the swing of things heading into a new school year, Coach?It can be even harder for your prospects.They've been working out or playing in tournaments, and they're burned out. They've been on vacation, and they don't want to face the reality of going …
Why College Coaches Need to Search Out the “No”
No doubt about it, the primary focus of a college recruiter is to get the "yes" from one of their prospects.When you get a yes, it's one more piece of the puzzle in place: A piece that either keeps the dynasty rolling, or gets you one step closer to building that winner.It's all about the …
Political Debates and Your Prospect’s Vote
As the 2015 Presidential primary season started heating up, one of the largest - and, to date, most watched - candidate debates took place. It featured 16 men and women running for the Republican nomination.And while I don't want to parse the political messages that each candidate brought to …