Is it possible to get a prospect to read a LOT of information about your program and school?Maybe...if you have a headline like the one I found while tumbing through a magazine on an airplane earlier this week.Here it is:The headline is brilliant: "It is against international law to …
5 Ways to Use Your Recruiting Senses
The coach I was visiting appeared to be slightly insane. At first glance, anyway.She was walking as we were discussing what she told visiting prospects in her new locker room. As she walked, she held up what looked like a perfume bottle and gave one little squirt every two or three …
Your Prospects Are Asking, “Just Who the Heck Do You Think You Are?”
To answer that question, you really need to think of yourself as a box of Fruit Loops. Specifically, the packaging that the cereal comes in.Ever thought about how you package your program?As a serious college recruiter, you should…The reason is simple: We all want to know what's inside …