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Psychology

Objections, Psychology · April 19, 2021

How College Coaches Can Overcome the Distance From Home Objection

by Dan Christensen, Tudor Collegiate Strategies One of the most common objections recruits give to coaches is that the school is too far from their home. The problem for coaches is that many of you either coach in regions that are highly competitive due to a large number of colleges in the area or …

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Psychology, Strategy · April 16, 2021

The Proven Strategy for Getting Prospects to “Buy” You Subconsciously

I  often find that the primary thinking of most college coaches when it  comes to getting prospects interested in their program could be  described as a simple three-step process: • Throw everything we can at them as soon as possible. • They focus on one or two big selling points for our school or …

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Objections, Persuasion, Psychology · April 9, 2021

Are Your Recruits Lost In Their Fears?

by Greg Carroll, Tudor Collegiate Strategies Last week  my wife and I traveled to North Carolina to see her 97 year old Mom.  It was the first time she’d seen her since we went into Covid shutdown a year ago. Somewhere  in North Carolina, after we left the interstate and were traveling rural roads …

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Psychology, Recruiting · March 30, 2021

3 Main Emotions That Drive Your Recruit’s Final Decision

Creating the right feelings in the mind – and heart – of your prospect.Is it an important factor in the recruiting process?You bet it is.Several national studies we've authored over the past two decades reveal one solid fact that every college coach should be aware of when it comes to …

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Campus Visit, Psychology · March 30, 2021

Why a Picture On Your Campus Can Be Worth a Thousand Words

by Greg Carroll, Tudor Collegiate Strategies Can you even remember what it was like before taking a picture was as simple as pulling out your phone, pointing, and taking the shot? I won’t even begin to talk about loading film, getting it “developed” and all that goes with that storyline because …

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