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Letters

E-Mail, Letters · February 27, 2022

Is Your Messaging Working?

by Mandy Green, Busy CoachHey Coach,One of the biggest and most detrimental mistakes a coach can make is relying on bad or inconsistent messaging to recruit this generation of recruits.Whether you like it or not, you are in the business of marketing your program.That means, you need …

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Coaching Life, Letters, Parents · December 19, 2021

Recruiting Resolutions You Need to Make for 2022

by Dan Christensen, Tudor Collegiate StrategiesIt is that time of year. Everyone starts thinking about the resolutions they want to make for 2022.The reality is most people don’t end up fulfilling their resolutions. Whether it is to lose weight, earn more money, or read more books, …

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E-Mail, Language, Letters, Sales Basics · October 4, 2021

How to Get Prospects to Reply to Your Emails

by Dan Christensen, Tudor Collegiate StrategiesIf you want to have an effective recruiting relationship with your prospects, it needs to be a two-way conversation.When recruits do not reply to your emails, you have no idea whether or not they are actually reading or understanding your …

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Creative Approaches, Letters, Psychology · March 1, 2021

Building Anticipation – Instead of Anxiety – When You’re Recruiting

Think about it, Coach:If we can define anxiety as "experiencing failure in advance of it happening", then the opposite definition must be true also, right?I'm talking about anticipation.  When you're anticipating something, it's usually because you just can't wait for it to happen. Buying …

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Creative Approaches, Letters, Persuasion, Technique · January 26, 2021

How I Was ‘Recruited’ by Money in the Envelope

by Bryan Mathews, Tudor Collegiate Strategies it has been almost two decades since I have received any recruitment mailings, but this past Tuesday, the streak was broken. Now, it happened to be from an entertainment research company and not a college coach, but the tactic for getting my attention …

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