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Admissions, E-Mail, Letters, Psychology, Sales Basics, Social Media, Storytelling · March 23, 2021

Important Reminder From A 101 Year-Old Nun

By Jeremy Tiers, Director of Admissions Services2 minute readPrior to the 2018 NCAA men’s basketball tournament, you had probably never heard of Sister Jean Dolores-Schmidt unless you worked at Loyola University Chicago. That all changed in a matter of weeks when 11-seed Loyola made a …

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Admissions, College Information Sessions, E-Mail, First Impression, Increasing Engagement, Letters, Personalization, Phone Calls, Social Media, Standing Out, Text Messaging, Virtual Events · July 7, 2020

Wow! Are Your Communications Making Them Feel Like This?

By Jeremy Tiers, Director of Admissions Services    "I got through 10 lines of the handbook and just put it down because it became so frustrating and overwhelming at times.”That quote came from San Antonio Spurs forward DeMar DeRozan last week when he was asked about the 113-page health …

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Admissions, Creative Approaches, Increasing Engagement, Social Media, Standing Out, Strategy, Transparency, Virtual Events · March 17, 2020

What Now?? How to Handle Today’s New Normal

By Jeremy Tiers, Director of Admissions Services    The past seven days feel like a blur, don’t they?Since the middle of last week, I’ve been emailing, texting, tweeting, and talking back and forth with clients and other college admissions leaders about the coronavirus and how to manage …

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Admissions, E-Mail, Letters, Phone Calls, Psychology, Social Media, Text Messaging · October 29, 2019

Are Your Communications Wearing Them Out?

By Jeremy Tiers, Director of Admissions Services    The world we live in is full of choices. We’re all getting marketed to daily from so many different directions that our brains quickly get tired.Add in the growth of social networking apps and the fact that just about everybody’s …

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Admissions, Social Media, Vlogging · January 15, 2019

Every School Will Eventually Do This!

By Jeremy Tiers, Director of Admissions Services    A couple of months ago in a P.S. at the bottom of an article I wrote I shared four recruiting strategies I believe we’ll see more of in college admissions over the next few years. I got a lot of feedback and questions from readers about …

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