By Jeremy Tiers, Director of Admissions Services2 minute readPrior to the 2018 NCAA men’s basketball tournament, you had probably never heard of Sister Jean Dolores-Schmidt unless you worked at Loyola University Chicago. That all changed in a matter of weeks when 11-seed Loyola made a …
If We’re Being Honest…
By Jeremy Tiers, Director of Admissions Services2 minute readIf we’re being honest, colleges and universities should be auditing their enrollment communications plan every single year. And I would also add that one of the primary goals for each message you send should be to create …
Follow This Important Rule
By Jeremy Tiers, Director of Admissions Services If you’re trying to get more prospective students, parents, and families to open and read your emails, answer the phone, sign up for a visit/virtual event, or take the next step in the process with your school, there are rules you need to …
Wow! Are Your Communications Making Them Feel Like This?
By Jeremy Tiers, Director of Admissions Services "I got through 10 lines of the handbook and just put it down because it became so frustrating and overwhelming at times.”That quote came from San Antonio Spurs forward DeMar DeRozan last week when he was asked about the 113-page health …
Let’s Talk About Your First Contact With Rising Seniors
By Jeremy Tiers, Director of Admissions Services We’re almost to the middle of June, and many colleges and universities are still focused on the Class of 2020 which is understandable. Coronavirus has led to more decisions being made later, plus the chances for melt this year are …