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Sales Basics

Admissions, Closing, Conversion and Yield, Personalization, Sales Basics, Standing Out, Strategy · January 3, 2023

Are You Doing This Enough?

By Jeremy Tiers, Senior Director of Admissions Services 2 minute readI continue to find that too often colleges and universities don’t give prospective students and their parents (at all stages) enough of this when sharing different things about their student experience and value …

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Admissions, Creative Approaches, Sales Basics, Strategy, Transparency · October 25, 2022

Things You Can Do To Be More Authentic

By Jeremy Tiers, Senior Director of Admissions Services 2 minute read“Stop making college life seem too perfect. We know it's going to be difficult, so be genuine and true about it, and tell us about challenges and your resources when we need assistance.”“When a college talks too …

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Admissions, Increasing Engagement, Psychology, Sales Basics, Strategy · August 9, 2022

Stop Using These Three Words

By Jeremy Tiers, Senior Director of Admissions Services 2 minute readConsidering how hard it is to get and keep another person’s attention these days, it’s important to know which words and phrases to avoid.There are three words in particular that a lot of admissions counselors and …

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Admissions, E-Mail, Effective Questioning, First Impression, Sales Basics · June 7, 2022

Stop Rushing The Process At The Beginning

By Jeremy Tiers, Senior Director of Admissions Services 2 minute readI continue to find that many college admissions and enrollment management professionals are, by nature, an impatient, process-oriented group.As soon as you start communicating more with the next group of prospective …

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Admissions, Conversion and Yield, Increasing Engagement, Leadership, Motivation, Personalization, Professional Development, Sales Basics · January 4, 2022

12 Thoughts To Start Out 2022

By Jeremy Tiers, Senior Director of Admissions Services 2 minute readThe Christmas holiday break is a popular time to plan out new goals or reflect on the past twelve months.With 2022 upon us, here are some of the things I’ve been thinking about most when it comes to the Higher …

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