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Increasing Engagement

Admissions, Increasing Engagement, Personalization, Phone Calls, Psychology, Virtual Events · August 25, 2020

Understand These 7 Things About Prospective Students

By Jeremy Tiers, Director of Admissions Services  Students choosing their college (or even where they’re going to apply) because of a boyfriend, girlfriend, the food, the weather, or the size of the dorm rooms might seem completely ridiculous to you. I get it, but it’s going to continue to …

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Admissions, E-Mail, Increasing Engagement · August 18, 2020

Stop Doing This in Your Emails

By Jeremy Tiers, Director of Admissions Services    It’s becoming harder and harder to get prospective students to open an email and then not only read some or all of it, but also take action.The good news is there are effective strategies out there. Students continue to provide …

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Admissions, Increasing Engagement · July 21, 2020

Remember This…

By Jeremy Tiers, Director of Admissions Services    As you start to communicate and attempt to build relationships with this next class of students, remember this – Timing and consistency are extremely important!! Without both of those things, you’ll get less engagement and less action …

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Admissions, College Information Sessions, E-Mail, First Impression, Increasing Engagement, Letters, Personalization, Phone Calls, Social Media, Standing Out, Text Messaging, Virtual Events · July 7, 2020

Wow! Are Your Communications Making Them Feel Like This?

By Jeremy Tiers, Director of Admissions Services    "I got through 10 lines of the handbook and just put it down because it became so frustrating and overwhelming at times.”That quote came from San Antonio Spurs forward DeMar DeRozan last week when he was asked about the 113-page health …

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Admissions, Building Trust, Increasing Engagement, Psychology, Sales Basics · June 30, 2020

The Importance of Context, and How to Give It

By Jeremy Tiers, Director of Admissions Services    Too often colleges and universities don’t give prospective students and parents enough context when sharing different parts of their school’s story and value proposition.How often have you heard something like, “We have professors that …

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