By Jeremy Tiers, Director of Admissions Services What’s the first communication piece that your school is sending or will be sending a new inquiry or prospect?I’m asking because it’s an extremely important communication (maybe the most important one). Plus it’s something that …
Little Things You Can Do That Will Make A Big Impact
By Jeremy Tiers, Director of Admissions Services Little things, especially when they’re unexpected, can make a big impact.Case in point last weekend during our drive home from a trip to visit family. We were on the tail end of a 12-hour drive and stopped at McAlister’s for a quick …
The Shorter the Better
By Jeremy Tiers, Director of Admissions Services You’ve probably heard this but it bears repeating. The human attention span is at its lowest ever…lower than a goldfish according to some studies.Depending on which study you read, our attention span is between six and nine seconds …
How Many of These 29 Things Are You Doing?
By Jeremy Tiers, Director of Admissions Services There are a number of different ways that you can create better recruiting stories. While I was doing some fall cleaning, I came across a bunch of them in various documents and notes on my MacBook.My first thought was to pass along …
The First Contact Piece You’re Sending
By Jeremy Tiers, Director of Admissions Services Between starting work with new clients and being asked to audit individual letters and emails, the first contact piece is something I’ve been spending a lot of time on these past few weeks.It’s an extremely important communication …