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Personalization

Admissions, Financial Aid, First Impression, Increasing Engagement, Personalization, Standing Out · June 14, 2022

What Do You Talk About First?

By Jeremy Tiers, Senior Director of Admissions Services 3 minute readOver the past month I’ve shared multiple articles that contain tips to help generate conversations with this next class of prospective students.One of the most common questions I get every summer is, “What do I talk …

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Admissions, E-Mail, First Impression, Letters, Personalization · May 17, 2022

Tips To Help You Start Conversations With Rising Seniors

By Jeremy Tiers, Senior Director of Admissions Services 4 minute readWhile most colleges and universities remain focused on converting admitted students, as well as preventing melt from those who have deposited/committed, there’s another important group that also needs your attention …

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Admissions, Decision Time, Personalization · February 22, 2022

This Might Surprise You

By Jeremy Tiers, Senior Director of Admissions Services 2 minute readDuring a recent yield workshop we were talking about college decision-making factors – specifically what that school’s freshmen said mattered the most, and the least, when they made their final choice.The number one …

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Admissions, Conversion and Yield, Personalization · February 1, 2022

Are Your Admitted Students Ready To Commit?

By Ethan Penland, Director of Admissions Services3 minute readIf you can believe it, you have admitted students who are, and have been, ready to say yes to committing to your institution.I recently dove into our database to see when students are deciding which institution they plan …

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Admissions, Conversion and Yield, Increasing Engagement, Leadership, Motivation, Personalization, Professional Development, Sales Basics · January 4, 2022

12 Thoughts To Start Out 2022

By Jeremy Tiers, Senior Director of Admissions Services 2 minute readThe Christmas holiday break is a popular time to plan out new goals or reflect on the past twelve months.With 2022 upon us, here are some of the things I’ve been thinking about most when it comes to the Higher …

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