By Jeremy Tiers, Senior Director of Admissions Services3 minute readIt’s October, which means colleges and universities have started flooding high school seniors and their families with FAFSA emails, letters, postcards, and text message reminders.What are you doing to make your …
Do You Know What They’re Really Thinking?
By Jeremy Tiers, Senior Director of Admissions Services3 minute readLet‘s talk about something you probably already know.This generation of prospective students thinks differently than a lot of college admissions and marketing professionals.I’m bringing this up because a …
Two Quick Tips to Personalize Your Emails
By Jeremy Tiers, Senior Director of Admissions Services2 minute readThis might shock you, but only 14% of high school seniors and juniors we’ve surveyed over the past year feel like the communications they received (or were receiving) from colleges and universities felt very …
A Smart Recruiting Move I Want You to Make
By Jeremy Tiers, Senior Director of Admissions Services2 minute readIf you’re like most admissions offices, you’re dealing with this scenario right now.You’ve got a list of rising senior inquiries who haven’t signed up yet for a campus visit and aren’t responding to your …
Focus On Getting Their Attention First
By Jeremy Tiers, Director of Admissions Services3 minute readLast week we talked about the importance of early personalized communication with rising seniors. If you missed that article, I encourage you to read it here.There’s a better than average chance that what you send this …