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Personalization

Admissions, E-Mail, First Impression, Increasing Engagement, Letters, Personalization · May 25, 2021

It’s Time We Talk About Juniors

By Jeremy Tiers, Director of Admissions Services5 minute readWe’re nearing the end of May, and most colleges and universities remain focused on converting admitted students from the Class of 2021 as well as preventing melt from those who have deposited/committed.There’s another …

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Admissions, E-Mail, Increasing Engagement, Personalization, Standing Out, Text Messaging · January 5, 2021

Time To Stop Doing These Two Things?

By Jeremy Tiers, Director of Admissions Services3 minute readIf you’re reading today’s article, connecting and engaging with teenagers and other young people is probably a core part of your job. Both can definitely be a challenge.A big reason why is the words and language that get …

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Admissions, Increasing Engagement, Personalization, Phone Calls, Psychology, Virtual Events · August 25, 2020

Understand These 7 Things About Prospective Students

By Jeremy Tiers, Director of Admissions Services  Students choosing their college (or even where they’re going to apply) because of a boyfriend, girlfriend, the food, the weather, or the size of the dorm rooms might seem completely ridiculous to you. I get it, but it’s going to continue to …

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Admissions, College Information Sessions, E-Mail, First Impression, Increasing Engagement, Letters, Personalization, Phone Calls, Social Media, Standing Out, Text Messaging, Virtual Events · July 7, 2020

Wow! Are Your Communications Making Them Feel Like This?

By Jeremy Tiers, Director of Admissions Services    "I got through 10 lines of the handbook and just put it down because it became so frustrating and overwhelming at times.”That quote came from San Antonio Spurs forward DeMar DeRozan last week when he was asked about the 113-page health …

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Admissions, E-Mail, First Impression, Letters, Personalization · June 9, 2020

Let’s Talk About Your First Contact With Rising Seniors

By Jeremy Tiers, Director of Admissions Services    We’re almost to the middle of June, and many colleges and universities are still focused on the Class of 2020 which is understandable. Coronavirus has led to more decisions being made later, plus the chances for melt this year are …

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