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Psychology

Admissions, E-Mail, Increasing Engagement, Psychology, Sales Basics · May 4, 2021

Short Attention Spans Are Everywhere

By Jeremy Tiers, Director of Admissions Services2 minute readIn case you haven’t already heard, the human attention span has fallen to an all-time low of eight seconds – that’s one second lower than a goldfish.Our brains just can’t keep up with the amount of content and information …

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Admissions, Closing, Conversion and Yield, Decision Time, Psychology · April 20, 2021

Signs That Your School Is Their Top Choice

By Jeremy Tiers, Director of Admissions Services3 minute readI’m often asked what the most successful college admissions counselors do differently.One thing that doesn’t get mentioned a lot is the ability to pinpoint signs of strong interest after a student has been admitted. As you …

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Admissions, Closing, Conversion and Yield, Decision Time, Effective Questioning, Psychology · March 30, 2021

Don’t Make The Wrong Assumption

By Jeremy Tiers, Director of Admissions Services3 minute readHere’s an assumption that a lot of colleges, universities, and admissions counselors are currently making when it comes to their admitted student population. They believe this group of students has everything they need to make …

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Admissions, E-Mail, Letters, Psychology, Sales Basics, Social Media, Storytelling · March 23, 2021

Important Reminder From A 101 Year-Old Nun

By Jeremy Tiers, Director of Admissions Services2 minute readPrior to the 2018 NCAA men’s basketball tournament, you had probably never heard of Sister Jean Dolores-Schmidt unless you worked at Loyola University Chicago. That all changed in a matter of weeks when 11-seed Loyola made a …

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Admissions, Creative Approaches, Increasing Engagement, Psychology, Strategy · March 16, 2021

Advice If Students Aren’t Responding

By Jeremy Tiers, Senior Director of Admissions Services3 minute readOne of the biggest questions I’ve been getting from my newsletter community the past few weeks has to do with inquiries and prospects who haven’t responded or taken action despite numerous emails, texts, and phone …

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