By Jeremy Tiers, Director of Admissions Services A lot of the emails that colleges and universities send prospective students and families continue to be filled with generalized facts, figures, phrases, and features of their campus, academic programs, etc. The same thing is also happening …
Follow This Important Rule
By Jeremy Tiers, Director of Admissions Services If you’re trying to get more prospective students, parents, and families to open and read your emails, answer the phone, sign up for a visit/virtual event, or take the next step in the process with your school, there are rules you need to …
What Would They Say About You?
By Jeremy Tiers, Director of Admissions Services Normally this time of year admissions teams would be having a lot of in-person conversations with prospective students. They’d be talking with students at their high schools or college fairs, and students would be visiting campus in sizeable …
They’re Scared! Ask Them About That
By Jeremy Tiers, Director of Admissions Services Fact – Every prospective student regardless of where they’re at in their college search is scared, nervous, or worried about something. For many, according to our ongoing focus group research, it’s actually multiple things. And those fears …
Quick Reminder For You
By Jeremy Tiers, Director of Admissions Services This important reminder came last week from a student who replied to one of the focus group survey questions we asked about communicating with this generation of students during their college search: “The amount of college emails we get is …