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Technique

Psychology, Strategy, Technique · May 20, 2019

Using This Sales Technique to Be a Recruiting ‘Survivor’

You can have your Game of Thrones.For the last twenty years, Survivor has been appointment television at our house. It was the first reality show ever, and has never failed to entertain. The fact that you get to see real people interact with each other under extreme circumstances teaches you a …

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E-Mail, Letters, Story, Technique · March 11, 2019

Why Shorter Recruiting Messages Are Better

Because with this generation you recruit, getting to the point gets it remembered.In one of our latest research focus group surveys with incoming college freshmen, 68% told us that the recruiting messages they received from coaches were too large, confusing to read, had lots of information that …

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Sales Basics, Technique · November 21, 2016

Every Single Recruiting Situation Boils Down To This

No matter what division level you coach, no matter what sport you recruit for, and no matter how experienced you are at recruiting this generation of student-athlete, every single recruiting situation boils down to this:Who is it that you're trying to reach? The answer to that question can't be …

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Recruiting, Technique, Timeline · August 9, 2016

Helping Your Prospects Wake-Up From Their Summer Doldrums

Think it's hard for you to get back into the swing of things heading into a new school year, Coach?It can be even harder for your prospects.They've been working out or playing in tournaments, and they're burned out. They've been on vacation, and they don't want to face the reality of going …

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Closing, Creative Approaches, Questions, Recruiting, Sales Basics, Technique · February 22, 2016

Why College Coaches Need to Search Out the “No”

No doubt about it, the primary focus of a college recruiter is to get the "yes" from one of their prospects.When you get a yes, it's one more piece of the puzzle in place: A piece that either keeps the dynasty rolling, or gets you one step closer to building that winner.It's all about the …

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