One of the concepts we'll be talking about at the upcoming National Collegiate Recruiting Conference is the right way, and the wrong way, to communicate with this generation of recruits.And a lot of what separates a successful message from one that gets ignored revolves around the way you as a …
One Stupid Thing College Coaches Do To Depress Their New Prospects
Yes, it's stupid.The good news? It's easy to fix.Actually, the fact that it's so "easy" is what makes it so stupid, in my opinion.I'm talking about your new prospects who do what you want them to do by going online, finding your program's web page, hunting down the recruiting …
The Right “One-Two Punch” for Your Recruiting Emails
by Sean Devlin, Front RushBranded email templates are very popular in college recruiting now.These are the emails that coaches send to recruits that have pictures of the university, and school colors and action shots, and more. Coaches love to send them out because they really can pop-out of …
7 Ways to Restructure Your Game Recap Messages
You are probably sending your recruits some information about you and your program that you are really proud of.And you're missing a golden opportunity.Why?Because they aren't reading the way you're hoping (or assuming) they are reading it.I'm talking about your game and season …
How to Use Headlines to Keep Your Prospect’s Attention
In the give-it-to-me-quick-just-the-facts world that we (and your prospects) live in, what and how you communicate is crucial.Think about it: How easy it to tune something out that isn't worded just the way we want it? Or skip reading something that isn't easy to read visually?Most …