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First Impression

Admissions, E-Mail, First Impression, Letters · September 18, 2018

What You Should Do With All Those New Names

By Jeremy Tiers, Director of Admissions Services    As your admissions team navigates through college fairs and high school visits, I’m sure everyone has been accumulating plenty of new names to add to your database. Once those leads are inputted, now what? How are you going to get those …

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Admissions, Conversion and Yield, E-Mail, First Impression, Improving Customer Service, Letters, Standing Out · May 29, 2018

They’re Everywhere! More Recruiting Tips From My Travels

By Jeremy Tiers, Director of Admissions Services  What a way to end my spring travel. Last week started with 48 hours in Atlantic City during which I gave the keynote speech at NJACAC and presented a breakout session. Then it was home for 12 hours to sleep in my own bed and have breakfast …

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Admissions, E-Mail, First Impression, Letters · October 11, 2016

How to Make the Most of All Those New Prospect Names

by Jeremy Tiers, Director of Admissions ServicesAs your admissions team navigates through college fairs and high school visits I’m sure everyone has been accumulating plenty of new names to add to your database.A popular question I’m asked this time of year goes something like, “How do we …

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Admissions, First Impression, Phone Calls, Strategy · May 18, 2015

Recruiting Calls: How to Make Sure Your Prospects Remember You

by Jeremy Tiers, Director of Admissions ServicesSpring yard work. That’s what I’ve spent the past two weekends doing. Trimming, planting, burying my down spouts, and mulch…lots of mulch. Does this sound familiar?I’m clearly a bad judge when it comes to mulch because I ended up making not …

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Admissions, First Impression · October 13, 2014

Creating a Good First Impression for Your School

by Jeremy Tiers, Director of Admissions ServicesYou meet someone for the first time. Immediately after that stranger sees you, his or her brain makes a thousand computations: Are you someone to approach or to avoid? Are you trustworthy, competent or likeable? Studies say all of this happens in …

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