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Strategy

Campus Visit, Recruiting, Strategy · August 7, 2011

Strategies for Combating the Too-Far-From-Home Objection

It struck me a few days ago how often the "distance from home" objection so completely controls whether or not your recruit takes your interest seriously or not, and ends up packing up and jetting off to your campus for four years.That epiphany probably shouldn't have made such an impact on me, …

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Motivation, Sales Basics, Strategy · July 11, 2011

3 Serious Recruiting Lessons Learned in a Pie Eating Contest

Ever been in a pie eating contest?Neither had I.But one day, while minding my business on a family trip to the beautiful central coast of California, I got roped into entering the annual 4th of July pie eating contest in Cambria, California.I won't get into too many of the messy …

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Coaches, Parents, Sales Basics, Strategy · April 11, 2011

Why You Should Recruit Junior College Prospects Differently

Sometimes, the best way to fill an immediate recruiting need is with a junior college prospect.The thing is, J.C. prospects are a completely different animal than your regular, garden variety high school prospect.  Different needs, different motivations, and different objections.However, …

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Objections, Psychology, Recruiting, Strategy · April 4, 2011

Why Showing Your Cracks is a Great Recruiting Strategy

Several years ago, my wife and I excitedly watched the cement being poured for the foundation of our new home.  You don’t really realize just how much cement it takes to pour a foundation, not to mention a patio and a driveway, until you watch them do it over a full day.After that task was …

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Questions, Strategy · March 14, 2011

8 Crunch Time Questions to Ask Your Undecided Prospects

Buzzer beaters are great to watch this time of year.Unless, of course, you're talking about your recruits.  Then, buzzer beaters aren't so much fun.I'm talking about this time of year, when your list of prime recruits is dwindling, and you want answers.  But they're holding out, or not …

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