Actually, it's a message about coffee.But in defense of the title to this article, it is about a coffee place trying to recruit new customers in a busy airport terminal. However, they missed the mark a bit on this one, as I explained recently during a session I lead at the Women's …
Body Language and Recruiting
Dr. Jennifer Senchea, an expert in body language and what it means in communication, is one of the session presenters at the upcoming 2010 National Collegiate Recruiting Conference.She'll be teaching coaches in attendance how to recognize and read non-verbal cues in the body language of their …
3 Core Principles for Overcoming Prospect Objections
Facing a prospect objection isn’t just inconvenient and frustrating. For a college coach, it may also be a job hazard that can trip-up the best laid recruiting plans.Why?Because if your prospect’s objections aren’t being overcome throughout the recruiting process, they are probably not …
Amplification, T.V. Infomercials, and How They Can Make You a Better Recruiter
I know we probably hate to admit it, but there is a strange allure to television infomercials.You know the ones: The ShamWow...The Snuggie...Buying No-Money-Down Real Estate...there are literally hundreds of products being advertised on television.And all the ads look, sound and feel pretty …
Where to Go Recruit So You Won’t Get Beat-Up
A few years ago while I was doing an On-Campus Workshop for an athletic department, a coach confided to me that they kept losing out to a rival college down the road when it came to all their good recruits."It's like we go to the bar and get beat-up by the same guy night after night, Dan."My …