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Strategy

Recruiting, Strategy · March 21, 2010

Amplification, T.V. Infomercials, and How They Can Make You a Better Recruiter

I know we probably hate to admit it, but there is a strange allure to television infomercials.You know the ones:  The ShamWow...The Snuggie...Buying No-Money-Down Real Estate...there are literally hundreds of products being advertised on television.And all the ads look, sound and feel pretty …

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Recruiting, Strategy · March 8, 2010

Where to Go Recruit So You Won’t Get Beat-Up

A few years ago while I was doing an On-Campus Workshop for an athletic department, a coach confided to me that they kept losing out to a rival college down the road when it came to all their good recruits."It's like we go to the bar and get beat-up by the same guy night after night, Dan."My …

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Strategy · February 8, 2010

Top 5 Ways to Effectively Brag About You and Your Program

Babe Ruth said it best: "It ain't braggin' if you can do it."So, should you want to brag about your yourself and your program?You bet!As a society, we're surrounded by people who confidently promote their ideas.  And for the most part, we're drawn to those individuals.  They inspire us, …

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Strategy · July 6, 2009

Two More Strategies for Getting a “Yes”

Getting a "yes" from your prospect is the number one goal of college recruiters.  Many coaches use the month of July to scout new prospects, and strengthen the communication between themselves and existing recruits.All in an effort to get the "yes".Last week, I outlined three strategies for …

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Strategy · June 29, 2009

3 Strategies for Getting a “YES!” Over the Phone

Last week, while watching the movie "Yes Man" starring Jim Carrey, I was reminded of how powerful that one word is."Yes".In the movie, Carrey's character turns his life fortune's around by committing to saying "yes" to everything.  The power of "yes" takes him on incredible adventures, and …

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