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Strategy

Creative Approaches, Recruiting, Strategy · March 7, 2011

Your 4-Step Guide to Recruiting…”Jersey Shore” Style

I'll say right at the start that I may not be qualified to write about anything related to "Jersey Shore", the popular MTV reality show about a group of misfit New Jersey young adults with way too much time on their hands.That being said, I'm going to give this a shot...because from what I've …

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Creative Approaches, Recruiting, Strategy · December 6, 2010

Starting Late, But Getting the Recruit Anyway

I wanted to share a story from one of our clients that I think will make you feel good.  Especially if you are starting the recruiting process really late with one or more recruits.Here was the situation:The Division I lacrosse coach we are working with had come across a prospect that was …

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Negative Recruiting, Sales Basics, Strategy · November 2, 2010

Straight Talk on Negative Recruiting

We expect negativity in political campaigns.Political pundits decry the use of negative ads in political races.  Most of us hate the junk mail that we get during elections, and we can't wait until all the political ads stop cluttering the TV airwaves.So, why in the world do politicians …

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Strategy · May 25, 2010

Teaching Your Prospect to “Stay the Course”

There's a great deal of psychology that business sales professionals use daily in their interactions with their prospects and clients.  As a college sports recruiter, you can (and should) use the same kind of techniques to solidify your relationship with your athletic prospects.One such …

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Strategy · May 2, 2010

Nazis Playing Tennis and Other Super Attention Grabbers

If you're a college coach, you probably do a lot of traveling through airports.I know I do.  I can't say for sure, but I think I single-handedly was responsible for U.S. Airways being able to merge with American Airlines recently.On a recent trip through San Francisco on the way to work with …

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