I've maintained for some time now that, in our divided political world, coaches should refrain from posting their political views on social media. In our current political climate, you run a 50% chance of alienating yourself from the prospect family you are recruiting, no matter which side of the …
How Should You Convince Your Prospect to Choose You?
In the quest to inform their prospects, many coaches paralyze them.And they have help. When the typical high school student-athlete begins to explore college options, takes the SAT or ACT, or is identified by a college coach and the recruiting process begins, that teenager - and his or her …
Four Strong Signs Your Recruit Really Is Interested In You
We've always looked for signs of interest.Growing up, you looked for signs that the special someone you had your eye on at the playground might like you, too. You looked for signs your high school coach was as good as your parents kept telling telling you that you were. You looked for signs that …
The Unending Agony of Being In Your Prospect’s Top Five
Don't get me wrong:Being "in" their top five college choices is better than not being in their top five. At least in theory.The thing is, we're finding that being listed in a prospect's "top five" isn't what it used to be. In the good 'ol days, being listed in a recruit's top five was the …
Your Prospect and Their Discovery Fatigue
We have only so much attention span.I know I do, anyway. I think I'm a fairly curious person who likes to learn new things.I remember when I started to download music onto my first iPod: It was magical. I was cramming my device full of just about any music I could find. 700+ songs within two …