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Conversion and Yield

Admissions, Conversion and Yield, Decision Time, Storytelling · April 28, 2020

Tiebreakers When it Comes to Picking a College

By Jeremy Tiers, Director of Admissions Services    Think about some of the biggest decisions you’ve made in your life – things like buying a car, a house, moving to a new city/state for a job, changing jobs or careers, or getting married. For most of us there was a process involved with …

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Admissions, Conversion and Yield, Parents · April 21, 2020

We Need To Talk About Parents

By Jeremy Tiers, Director of Admissions Services    We all know how important a role parents (and families) play during the entire college search process. As I explain to admissions teams during the workshops I lead, they’re either your biggest asset or your biggest obstacle.Right now …

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Admissions, Consistency, Conversion and Yield · April 14, 2020

This is Overlooked And Undervalued

By Jeremy Tiers, Director of Admissions Services    Here are a few things that I believe are often overlooked and undervalued in life – Giving context, your mindset, and the importance of consistency. Successful people, leaders, and teams tend to be three for three.In today’s article I …

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Admissions, Conversion and Yield, Effective Questioning, Increasing Engagement · April 7, 2020

Questions You Should Be Asking

By Jeremy Tiers, Director of Admissions Services    Over the last couple of months I’ve written articles advising you to avoid certain phrases in your phone calls, emails, and text messages. Things like, “I was just calling to…” and “I just wanted to check in and see…”The words you use …

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Admissions, Conversion and Yield, Decision Time · March 3, 2020

Did You Know They’re Feeling Like This?

By Jeremy Tiers, Director of Admissions Services    A lot of assumptions are getting made right now. For example, many admissions counselors believe that when an admitted student tells them their college or university is on the short list, that means they can be more relaxed with their …

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