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Recruiting Blog

Branding, Story · February 14, 2022

A Super Bowl Commercial, a QR Code, and a Branding Lesson

by Jayson Schmidt, PreseasonOn Sunday night, football fans and friends were treated to an epic performance.Am I talking about (worldddd champion!) LA Rams… or perhaps the halftime show? Not quite.I’m talking about the 60-second ad from Coinbase. You know, the ad with the QR code bouncing …

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Coaching Life, Creative Approaches, Planning · February 13, 2022

Are You Too Busy to Eat Right?

by Mandy Green, Busy CoachEating Healthy While Traveling—the Struggle is Real.Eating healthy when you’re at home can be challenging enough with our demanding coaching careers and busy family lives. At least when you’re at home though, you can control what comes into the kitchen and what …

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Early Recruiting, Planning, Social Media · February 13, 2022

How You Should Be Preparing for Your Next Class

by Dan Christensen, Tudor Collegiate StrategiesYou’re next recruiting class.I am guessing it is an important one.Maybe you missed in your last class. Just didn’t quite bring in the quantity or quality of athlete you were hoping to bring in. Making this class extra important.Maybe you …

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Admissions, E-Mail, Increasing Engagement, Psychology, Standing Out · February 8, 2022

5 Reasons Why Students Are Ghosting You

By Jeremy Tiers, Senior Director of Admissions Services 3 minute readIt’s a common frustration for admissions counselors every single winter. They email or text a group of seniors who showed some level of interest in their school last fall, and instead of a response (or an application …

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Branding, Social Media · February 7, 2022

A Follow-Up: Measuring Your Team’s Qualitative Brand Strength

by Jayson Schmidt, PreseasonLast week, we talked about measuring your team’s quantitative brand strength. (Check it out if you want a deep dive into email marketing metrics, in addition to web and social.)This week, we’re talking about your team’s qualitative brand strength, or in …

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