By Jeremy Tiers, Director of Admissions Services4 minute readA few weeks ago I shared a strategy for dealing with unresponsive seniors in this article.Since then I’ve had a number of admissions counselors reach out to let me know they not only acted on my suggestion, but they’ve …
Don’t Make The Wrong Assumption
By Jeremy Tiers, Director of Admissions Services3 minute readHere’s an assumption that a lot of colleges, universities, and admissions counselors are currently making when it comes to their admitted student population. They believe this group of students has everything they need to make …
Don’t Forget To Talk About These 4 Things
By Jeremy Tiers, Director of Admissions Services3 minute readCollege and universities love to share all kinds of facts and figures when they communicate with prospective students.The problem with that strategy is, facts tell and stories and feelings sell.To be clear, I’m not …
Let’s Talk About College Decision-Making Factors
By Jeremy Tiers, Director of Admissions Services3 minute readDuring a recent training workshop we were talking about college decision-making factors – what students say is very important and what’s not that important. One of the counselors went on to ask me what will be different for …
Two Super Important Questions They Need Answered
By Jeremy Tiers, Senior Director of Admissions Services4 minute readTwo years ago it was asking about fear, and in 2020 it was the importance of personalization. I really emphasized both of those topics during training workshops, conferences I spoke at, and on Twitter and LinkedIn …