by Mandy Green, Head Soccer Coach - University of South DakotaAfter talking to all of the coaches that I have worked with over the years, I would say that the number one reason coaches do not reach their goals is because they did not allocate enough time in the office to accomplish the goal or …
The Secret of Packaging Your Program the Right Way
You're dealing with high school athletes who are some of the most media-savvy creatures on the planet.From Gatorade to iTunes, teenagers equate positive brand images packaged in an attractive way with products that they want to align themselves with.How you package yourself as a coach, your …
Next Generation of Mobile Apps Now Ready for College Coaches
by Sean Devlin, Front RushWayne Gretsky always said, "Skate to where the puck is going, not to where it is."Well the proverbial puck in the recruiting space is going mobile. We used to see a trend of coaches moving toward smart phones with the Blackberry being the de facto choice. It was …
Writing Recruiting Email Subject Lines That Get Clicked
What emails do you decide to open every morning?How do you make that decision?Be honest...do you judge each email by the subject line?I'll bet the answer is "yes". Most of us do. It's a quick and easy way to make a snap judgement on what to spend time reading, and what to wait on and …
The Most Two Most Important Things Your Recruiting Letter or Email Should Do
I ask it often when I'm in front of coaches when we're leading a workshop on their campus..."What do you want a letter or email to your prospect to do?" Or, to put it another way, "What do you want the result to be?"Here are the answers I hear most often:"I want to see if they're …