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Persuasion

Decision, Persuasion · December 31, 2018

What Parents of Prospects Think About Your Political Posts

I've maintained for some time now that, in our divided political world, coaches should refrain from posting their political views on social media. In our current political climate, you run a 50% chance of alienating yourself from the prospect family you are recruiting, no matter which side of the …

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Objections, Persuasion, Story · September 23, 2018

Tiger Woods’ Comeback & Your Recruiting Story

On the night Tiger Woods won his first tournament in five long years, following his very public personal setbacks and injuries, I was at the airport.Every television was tuned to his final few holes, and crowds of people were clogging the aisles, gathered around to watch Tiger finish off his …

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Objections, Persuasion · August 27, 2018

I’m Avoiding Telling the Other Car Salesperson I’m Not Buying

Which means, I'm just like your prospects.The quick back story:A few weeks ago, before we sent our daughter off for her freshman year at college, she got in an accident and totaled my wife's car. She was fine, the car was not (and the Utz Potato Chip truck she rear-ended on a rainy day …

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Coaching Life, Persuasion · August 13, 2018

Your Call to Action Gets Things Done

by Mike Davenport, Coaching Sports Today [This is part four in the series on effective persuasion for sport coaches. Click here for the other articles.]Here’s a fact—whenever your athlete leaves a meeting, a practice, or a huddle without knowing EXACTLY what to do…you’ve missed a chance at …

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Persuasion, Sales Basics · April 23, 2018

When Your Prospects Say, “I Knew It!”

We all do that.News comes along that either confirms our worst fears, or validates our deeply held beliefs.And, we are actively looking for that news: With our favorite political candidate, the coach of our favorite NFL team we want to see fired, or the next coaching job we are chomping at …

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