By Jeremy Tiers, Director of Admissions Services Email continues to be the preferred method of communication for students throughout their college search.Back in August I sent you an article that focused on a few things you may need to stop doing before you hit send. That article has …
A Growing Problem
By Jeremy Tiers, Director of Admissions Services A lot of the emails that colleges and universities send prospective students and families continue to be filled with generalized facts, figures, phrases, and features of their campus, academic programs, etc. The same thing is also happening …
Follow This Important Rule
By Jeremy Tiers, Director of Admissions Services If you’re trying to get more prospective students, parents, and families to open and read your emails, answer the phone, sign up for a visit/virtual event, or take the next step in the process with your school, there are rules you need to …
Quick Reminder For You
By Jeremy Tiers, Director of Admissions Services This important reminder came last week from a student who replied to one of the focus group survey questions we asked about communicating with this generation of students during their college search: “The amount of college emails we get is …
Stop Doing This in Your Emails
By Jeremy Tiers, Director of Admissions Services It’s becoming harder and harder to get prospective students to open an email and then not only read some or all of it, but also take action.The good news is there are effective strategies out there. Students continue to provide …