Every program, campus and coach has weaknesses.And no matter who you're competition is for prospects, they'll try to exploit those weaknesses to beat you as they communicate with those student-athletes you want in your program. You might call it 'negative recruiting', and you might not engage in …
How Everyone Wins If Departments Make Recruiting Priority #1
by Greg Carroll, Tudor Collegiate Strategies As one of the team of expert consultants at Tudor Collegiate Strategies, I have the pleasure to work with many coaches across the northeast who oversee sports across the intercollegiate spectrum. With that comes the satisfaction of hearing from coaches …
Now Is The Time to Assess This Year’s Recruiting
by Greg Carroll, Tudor Collegiate Strategies Whether connected to the foods we choose to eat, the amount of exercise we do, the number of hours we sleep, or any other feature of our lifestyle, we generally know what we’re supposed to do. Yet, we are creatures of habit and we build routines. …
Why Less Is Better In Your Recruiting Message
by Dan Christensen, Tudor Collegiate Strategies What do you want recruits to do with your recruiting message? Ideally you want them to read it, absorb it, and respond to it. One of the best ways to do that is by keeping your message short. Why? Here are two reasons: 1) Visually it is more …
The Dangers of Expecting Recruiting Perfection
Apple is a company that, in many ways, seems to be perfect. They pride themselves on cutting edge design, reliable products, and retail stores that have such loyal customers that they often are lined-up a half hour before opening for the day. Their stock price is through the roof, and they employ …