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Admissions, Building Trust, First Impression, Increasing Engagement, Parents, Personalization · May 9, 2023

3 Mistakes I Want You To Avoid

By Jeremy Tiers, Senior Director of Admissions Services 3 minute read Last week while I was leading a training for an admissions team in Georgia, one of the topics we discussed was effective early communication with the next class of students, namely your 2024 inquiries.I shared a …

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Admissions, Conversion and Yield, Decision Time, Parents, Strategy · April 25, 2023

Important Advice If You Want More Deposits

By Jeremy Tiers, Senior Director of Admissions Services 3 minute read Raise your hand if you haven’t intentionally communicated with the parents of your admitted students in a way that feels personal.I’m asking because you have students who want to deposit, but their parents aren’t …

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Admissions, Campus Visit, Parents · September 20, 2022

Tip For Increasing Your Campus Visit Numbers

By Jeremy Tiers, Senior Director of Admissions Services 3 minute readLast week Ethan Penland and I were having a conversation with one of our college partners about their event messaging. The Director in particular was asking about trends related to students visiting a campus …

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Admissions, Parents · August 9, 2022

3 Useful Tips to Engage Your Prospective Parents

By Ethan Penland, Director of Admissions Services2 minute readEvery year, enrollment management teams develop recruitment plans, communication campaigns, and visitor experiences for prospective students. Of course, that is, and should be the top priority. But, what about prospective …

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Admissions, Conversion and Yield, Parents, Strategy · April 19, 2022

One More Tip For Getting Deposits

By Jeremy Tiers, Senior Director of Admissions Services 2 minute readAfter last week’s article, a handful of admissions counselors emailed me looking for additional advice and tips to help generate more deposits.If you’re looking for a commitment from an admitted student, here’s …

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