By Jeremy Tiers, Director of Admissions ServicesA couple of weeks ago I had a Director of Admission reach out to me. She was catching up on a bunch of my newsletter articles and came across one about recruiting communication plans.I came to find out after the fact that she had been worried …
Admissions VIP Extra: February 21, 2017
Another important question to ask your admitted students: by Jeremy TiersIt’s CRUCIAL that you understand who is in on your admit’s decision making process.Here’s another simple, but powerful question that gets straight to the point and gets you the information you need:“Who are you …
Starbucks and the Bias Your Prospect Has Against You
By Jeremy Tiers, Director of Admissions ServicesDo you like Starbucks? If you’re a frequent reader of my newsletter you know I’m really fond of the coffeehouse chain…in fact, it just so happens that I’m writing this article from my local Starbucks store.I started drinking their coffee in my …
Admissions VIP Extra: February 14, 2017
Surprise! Keep reading because I'm going to give you something extra.I started the Admissions VIP Extra a little over two months ago. It's at the bottom of every newsletter, which means it takes a little extra effort on your part to scroll all the way down, click, and invest a couple extra …
A Very Important 3-Letter Word
By Jeremy Tiers, Director of Admissions ServicesIt happened the other day during my daughter’s basketball practice. The coaches were teaching the girls (1st and 2nd graders) how to set and use screens when one of them blurted out, “Why are we doing this?”I expected the head coach to respond …