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Admissions

Admissions, E-Mail · August 13, 2019

The Other Thing Your Emails Need to Do!

By Jeremy Tiers, Director of Admissions Services      In last week’s article I talked about authenticity and personalization. A number of newsletter readers sent me emails with follow-up questions (which I’m always up for answering), including asking about appropriate goals and calls to …

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Admissions, Personalization, Standing Out · August 6, 2019

Giving Them More Authenticity and Personalization

By Jeremy Tiers, Director of Admissions Services    Discussions about authenticity and personalization have dominated my summer.They were hot topics at the recent eduWeb Digital Summit. Conversations about them consistently pop up in my Twitter and LinkedIn feeds. I’m now getting …

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Admissions, Effective Questioning, Increasing Engagement, Sales Basics · July 30, 2019

Successful Admissions Counselors Do This

By Jeremy Tiers, Director of Admissions Services    Today’s article is another quick read. The idea for it came after a conversation I had yesterday in Philadelphia at the eduWeb Digital Summit. Enjoy!The most successful admissions counselors I know are able to get prospective students …

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Admissions, Improving Customer Service, Personalization, Sales Basics · July 16, 2019

A Quick But Super Important Reminder

By Jeremy Tiers, Director of Admissions Services      College admissions professionals are, by nature, a process-oriented group.New names come into your CRM, you begin sending them various communications, and you make every effort to secure a campus visit or get them to apply as …

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Admissions, E-Mail, Increasing Engagement, Letters, Personalization, Standing Out · July 9, 2019

What’s Your Plan for This?

By Jeremy Tiers, Director of Admissions Services      What’s the first communication piece that your school is sending or will be sending a new inquiry or prospect?I’m asking because it’s an extremely important communication (maybe the most important one). Plus it’s something that …

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