by Mark Drosos, Lodestone Social MediaSocial media has created a monumental shift is the way people consume content and engage with your team. It has made some traditional methods of marketing obsolete.In 2010, Facebook topped Google for weekly traffic in the U.S. and a study found that 1/3 …
New Volleyball Technology Tool Lets College Coaches Actually…Coach
Mike Ressler is becoming a household name in the world of college volleyball. And, for good reason.His technology, StatEasy, has revolutionized the way college volleyball coaches track statistics and edit video. And it's popular because Ressler comes from a volleyball coaching background, …
Using Signing Day to Create Buzz with Your Recruits
Wait, you mean you can "use" all the publicity and buzz around the upcoming Signing Day to create some positive buzz with your recruits?Even if you aren't a big-time program?Yes.The signing date - one of six signing periods in the NCAA - gives you a unique window of opportunity to tie-in …
The Lost Art of Managing Your Prospect’s Expectations
It really is a lost art, you know.Very few college coaches, I find, can actually do an effective job of managing their prospect's expectations during the recruiting process. And to be candid, this is an article that I feel somewhat unqualified to write; I'm not completely sure that I would do a …
It’s Hard to Shop for a New Phone with Front Rush’s Sean Devlin Living in Your Head
So there I was, minding my own business doing my business on my business Blackberry, when business suddenly ground to a halt.The call I was on with a coach dropped. Since I had been on the phone all day, I thought I had just run down the battery and just needed to recharge it.If …