by Mark Drosos, Lodestone Social MediaSummer camp season is almost upon us. You rely on camps to supplement your income. It’s a business, a livelihood, a recruiting tool, a connection to fans and branding tool for you the coach.It may be too late to affect this summer’s camp, but NOW is the …
Using Facebook to Engage with Your Fans, Alumni…and Your Recruits!
by Mark Drosos, Lodestone Social MediaWe have heard it hundreds of times in our conversations with athletic directors and coaches. How can we get more people interested in our teams and people coming to the games?In todays noisy, media everywhere, social connected world the old school …
The 5 Best Practices for Social Media in College Sports
by Mark Drosos, Lodestone Social MediaSocial media has created a monumental shift is the way people consume content and engage with your team. It has made some traditional methods of marketing obsolete.In 2010, Facebook topped Google for weekly traffic in the U.S. and a study found that 1/3 …