Somewhere on the bottle of shampoo you have in your shower, there is a tried and true line of instruction that was developed decades ago as a way to get consumers to run out of the product sooner, thereby raising profits through the corresponding increased shampoo sales."Lather, rinse, …
Don’t Veer For Deer
by Tyler Brandt, 7secondcoach.comWhat does water going around a rock, hiking around the mountain instead of over it and swerving to miss a deer all have in common?The path of least resistance!But that’s not all they have in common, in those situations and many like them they also have …
Why Every Coach Needs This Time-Saving Tool
by Sean Devlin, Front RushToday, I wanted to focus on a productivity thing. Or, quite possibly, a "ridder of annoyance" thing.(And yes its for Mac users, but its the best $1.99 I have spent recently. So if you use a Mac, listen up!)If you use a Mac, how annoying is it when you have to …
SPECIAL REPORT: How High School Prospects Use Social Media in Recruiting
Social media - including Facebook, Twitter, Instagram and other popular platforms - is one of the most confusing aspects of modern college recruiting. Coaches want to communicate effectively with their teenage prospects, and social media is one of the primary ways to do that.However, as many …
What If They Don’t Run?
by Tyler Brandt, 7secondcoach.comIn a recent conversation with one of my mentee’s I was asked “how were you able to build and maintain such successful programs over the years? Whenever I am asked that question my response is always the same, “If I put them on the line to condition and blew my …