by Sean Devlin, Front RushMany recruiting and email applications will tell coaches when recruits are opening their emails, what links they are clicking, how many times they opened the email, if the email bounced or the user unsubcribed, along with some other bells and whistles. We often get …
7 Essential Elements for Your Recruiting “Story”
I use the word "story" because at the heart of any good recruiting effort is the need to effectively engage your prospect through your ongoing communication, and get him or her to buy-in to your program's story.Storytelling is an art, whether you are by a campfire or in front of a prospect - and …
5 Important Ways to Show Your Recruits You Have “Staying Power”
Contacting a new class of recruits, as many coaches find themselves constantly doing, is the first chance to set yourself apart from your competition.But what many college recruiters are unaware of is that most of the time, the wrong way to do that is to overload them with a lot of information …
What GM’s Cancelled Facebook Ads Can Teach Coaches About Social Network Recruiting
The news that General Motors announced they were pulling all of thier advertising from the popular social network website Facebook may have been a passing news story to most Americans outside of the business and marketing world.However, I believe it holds an important lesson for college …
Cementing Your Prospect Relationship Using This Tested Technique
There’s a great deal of psychology that the professional business world uses daily in their interactions with their prospects and clients. As a college sports recruiter, you can (and should) use the same kind of techniques to solidify your relationship with your athletic prospects.One such …