by Jeremy Tiers, Director of Admissions ServicesYou throw them around all the time.You use them to sell your college or university, and you brag about them in an attempt to separate your school from a competitor.Facts. We’re talking about facts.But which facts are worth talking …
The Social Media Melt
This is the fourth and final post in a series from a college admissions counselor attempting to navigate the current admissions recruiting cycle. He is Brian Switay, assistant director of recruitment in his second year at Stevens Institute of Technology, a private research university in Hoboken, New …
How You Can Be More Interesting to Prospective Students
by Jeremy Tiers, Director of Admissions ServicesChallenges. We all have them.One of the biggest challenges that many college admissions teams face in this highly competitive environment is coming up with something interesting to say.Furthermore, there’s the challenge of writing things in …
10 Reasons Why Your Recruiting Efforts Might Be Falling Short
by Jeremy Tiers, Director of Admissions ServicesIt happened this year not only to first-year admissions counselors but also some veteran ones - They didn’t reach their enrollment goals for their territory or demographic.Many of you are worried. I know because you’ve talked with me about it. …
The Secret Weapon of Your Recruitment Campaign, and Why It Works
by Jeremy Tiers, Director of Admissions ServicesA couple of weeks ago our family added more sports equipment to the bin. The newest additions are a helmet, bat, glove, ball and cleats. Oh and a special bag of course, because how else is my almost 7-year old daughter going to carry all that stuff …