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Recruiting Blog

Admissions, Building Trust, Conversion and Yield · January 31, 2017

Do You Care More Than Your Competition?

by Jeremy Tiers, Director of Admissions ServicesWhat’s your answer to that question?I’m asking because what you do during the next month or two will in large part determine whether or not many of your undecided admits select your school.If you’re wondering if “caring” more than your …

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Admissions · January 31, 2017

Admissions VIP Extra: January 31, 2017

The 7-letter word that can help you: by Jeremy TiersI want to introduce you to what I consider to be the most underrated tool in student recruitment. You can’t buy it, it’s hard to teach, and most counselors don’t use it to their advantage.When you’re trying to secure a commitment and obtain …

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Psychology · January 30, 2017

Ball Don’t Lie

Bill Lynch, Front RushAs athletes, we rely on instinctual decision making - our ability to make split-second judgments.  Should I pull up on a fast break or drive to the basket? Should I swing at this pitch? Where do I think this fly ball is going to land?We’ve trained and sharpened these …

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Admissions · January 24, 2017

Prospects and Parents Will Open More Of Your Emails If…

by Jeremy Tiers, Director of Admissions Services…You use the right subject line.Think about it. Every time you go to your Inbox, what is it, other than who it’s from that ultimately leads you to open, scroll past or delete (without reading) each email? It’s the subject line.As a quick …

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Admissions · January 24, 2017

Admissions VIP Extra: January 24, 2017

Figuring out where your prospect stands in their decision-making process: by Jeremy TiersI get asked a lot for a low pressure strategy that admissions counselors can use to gain insights into what their prospect is thinking as they get deeper into the decision-making process.The best …

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