In the beginning, there was Match.com.And lo, after many years, Match.com begot eHarmony.But not satisfied with the mass market nature of online dating, the people looking for love started looking for niche dating websites. And that begat websites like ChristianMingle.com and …
Trust Over Price
by Michael Cross, UltimateSportsInsider.comRecruiting is a euphemism for sales, and sales isn’t for everyone. But we are ultimately all in sales - selling yourself, your institution and your program. Selling isn’t easy and you probably hear “no” many more times than you hear “yes.” People in …
Beyond Exceptional Confidence for Your Recruits
A recent family medical procedure found me on the medical campus of the University of Southern California in Los Angeles.But this isn't an article about medicine. It's about confidence…and how some very good marketers instill that confidence in the people that buy their products or …
The New Technology Tool Some Basketball Coaches Can’t Live Without
Larita Wilcher knows a problem when she see's it. Years of experience as a college basketball recruiting coordinator does that to a person.So when she ran across an issue she and her fellow coaches kept having to overcome, she set out to solve it."I used many scouting services and databases, …
Please Don’t Do This When You Text a Recruit
We've been talking to many of your fellow clients who are feeling desperate to text their prospects a recruiting message. They hear about some of their other non-client or non-member co-workers down the hall doing that, or they get reports from a prospect that they received a "recruiting …