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Recruiting Blog

Campus Visit, Sales Basics · May 9, 2011

Warning: Beware of Summer Prospect Visits to Campus

I'm an optimist by nature...a "glass-is-half-full" kind of guy.So when I was asked recently by a coach we are working with for my opinion on having a top recruit visit their campus during the Summer, my inclination was to put a positive spin on the possibilities.  At least the coach is getting …

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E-Mail, Letters, Recruiting · May 2, 2011

4 Easy Ways to Get Your Recruiting Message Read

Over the years, we've focused a lot on the negative aspects of recruiting.What not to do.Today, we're staying positive.  We're focusing on your recruiting letters and emails, and how to get your prospects to pay more attention to them.  Because the more effective you are in your writing, the …

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Sales Basics · April 12, 2011

Twitter as a Media Tool for College Coaches

by Mark Drosos, Lodestone Social MediaThe media business has been turned on its ear.With major newspapers failing, TV viewership is shrinking and the introduction of social media platforms every major media outlet, reporter, blogger, radio station and more have flocked to Twitter looking for …

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Psychology, Recruiting, Sales Basics · April 11, 2011

6 Ways to Control the Consequences of Your Recruiting Efforts

by Laurel Hayes, Tudor Collegiate Strategies - Senior National Recruiting CoordinatorMany times in our day to day experiences, we can look at what someone else is telling us, than apply it to our day to day experiences.Much of the frustration in the recruiting process, centers around getting …

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Coaches, Parents, Sales Basics, Strategy · April 11, 2011

Why You Should Recruit Junior College Prospects Differently

Sometimes, the best way to fill an immediate recruiting need is with a junior college prospect.The thing is, J.C. prospects are a completely different animal than your regular, garden variety high school prospect.  Different needs, different motivations, and different objections.However, …

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