by Dan Christensen, Tudor Collegiate Strategies Writing letters. Buying stamps and envelopes. Sending messages through the postal service. Such an archaic form of communication. It certainly couldn’t be what recruits are looking for. They just want texts and social media. Right? Wrong! Yes, kids …
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How to Repurpose Your Best Recruiting Content
by Mandy Green, Busy Coach Something you maybe didn’t realize when you started as a college coach is just how much time, effort, and planning goes into effective content creation that will connect to your ideal recruit and take them from identification to commitment. You hear about your …
Why Shorter Recruiting Messages Are Better
Because with this generation you recruit, getting to the point gets it remembered. In one of our latest research focus group surveys with incoming college freshmen, 68% told us that the recruiting messages they received from coaches were too large, confusing to read, had lots of information that …
Win Recruits with Your Vision
by Mandy Green, Busy Coach Over the course of my 23-year coaching career, I certainly have had my fair share of being at programs where there was a lot of objections to overcome. The first time I was a head coach, I was in a small town of 10,000 people, no Starbucks, bad facilities, no winning …