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Sales Basics

Sales Basics · November 14, 2006

Digging Deeper to Uncover Your Prospect’s Hidden Objections

This question came up from a coach who is reading our new book, "Selling for Coaches". In our book, we talk about overcoming objections and the importance of doing so if you hope to win over prospects. By the way, anyone who buys our book is welcome to follow-up with me on questions that didn't get …

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Sales Basics · November 7, 2006

Basketball Coach Turning Heads With Impressive Recruiting

We did a piece last year on Jerry Wainwright, the head basketball coach at DePaul University, on how he uses humor so effectively to connect with recruits.Evidentally, its been working.Here's a portion of an article from the Chicago Sun-Times which notes the surprising oral commitments …

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Sales Basics · November 6, 2006

Why Coaches Struggle With Their “Recruiting Mojo”

I was on the phone with Pam, an assistant basketball coach and one of SFC's Premium Members.  She was frustrated and looking for help."I've got so much to do every single day that recruiting ends up getting shoved aside.  But I'm losing sleep at night because I know that if I don't spend time …

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Sales Basics · October 31, 2006

Do You Have a REAL Recruiting Game Plan?

 What's a "recruiting game plan"?  It's a real plan to approach individual athletes in a unique way so that you gain their interest based on how you connect with them during the recruiting process.In this excerpt from our book, "Selling for Coaches", we talk about the importance for coaches to …

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Sales Basics · October 31, 2006

15 Questions That Will Get YOUR Prospects Talking

Whether its over the phone, or in person, the type of questions you ask a prospect can determine how well you connect with that prospect, and - ultimately - how good of a chance you have of landing that prospect on your team's roster.  The right questions are essential to successful …

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