by Jeremy Tiers, Director of Admissions ServicesOvercoming an objection from a prospective student can be a difficult challenge. For many admissions counselors it’s one of the most frustrating parts of the job.Late last fall during a one-on-one consultation with a counselor, the topic of …
How You Can Create the Right Kind of Urgency With Prospects
by Jeremy Tiers, Director of Admissions ServicesA couple of weeks ago I received an email from an admissions director who reads our weekly newsletter. Her school’s deadline to apply had passed, and despite an increase in applications, she had some concerns.During a recent staff meeting it …
A Snowstorm and Preparing to Avoid Crisis With Your Prospects
by Jeremy Tiers, Director of Admissions ServicesLast month some friends of ours made the move from Indiana to New Hampshire.Yesterday I checked in with them to see if they were ready for the impending snowstorm that authorities are saying could topple power lines, disrupt all transportation, …
Competing Against The Big Guys
John Schnatter’s first job in high school was at a pizza place named Rocky's. He started as a dishwasher and worked his way up to making pizzas. He quickly noticed there was something smaller pizza joints could provide that seemed to be missing from national chains – a quality pizza delivered with …