by Carrie Bigbie, SFC Newsletter Editor Picture this, Coach...You have your eye on that star athlete whom you would really like to see wearing your team's uniform next year. You have written letters, made a couple of calls, but are looking for that extra edge to put your school on …
Why the Wrong Words Can Doom Your Recruiting
Leave it to the Chinese to offer up today's recruiting lesson for college coaches.You see, Chinese officials have been preparing for next month's Olympic games well in advance of the competitions. That includes encouraging restaurateurs to change the way certain foods are listed on restaurant …
3 Things You Have to Do for Your Prospect
Online shoe retailer Zappos.com does something pretty interesting.In fact, you could learn from it. Here's what they do, and the lesson that's in it for you as a college coach.When you go to Zappos.com, one of the most popular websites on the Internet to buy shoes, you have a choice for …
The Problem for Most Colleges? This Expert Says, “Not Being Different”
One respected recruiting expert says the biggest problem that most coaches fail to overcome these days is something they are not doing."Most coaches don't do a good job of differentiating themselves from other programs," says Rodger Motiska of DJS Design, the premier college sports architecture …
7 Ways Google Can Help You Recruit
True story:I'm leaving a college in the Boston area on my way to catch a flight. I'm running late, which was fine with me because many of our On-Campus Workshops do run over (there are a lot of you laughing right now as you read this...you know why I'm late, how it's actually your fault, and …