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Sales Basics

Sales Basics · October 6, 2008

Big SFC Conference Coming-Up Soon!

"Building a Winning Recruiting Message" - December 13-14, 2008   Bakersfield, CAThis is one of our most popular conferences, and it's back with our special Hawaiian twist.For two information-packed days, you'll get step-by-step instructions on how to create a winning recruiting message from …

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Sales Basics · September 22, 2008

Do You Know When Enough is Enough?

I had just completed an On-Campus Workshop at a D1 college, and was starting to pack up and get ready for the drive back to the airport.After most of the coaches had left the room, one coach came up with a question that I thought was pretty unique.  I don't know if I've ever been asked this …

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Sales Basics · September 15, 2008

What Your Prospects Are REALLY Thinking

Here's the deal, Coach:Your prospects think differently than you do.  I point this out because many of you don't realize it, and it's killing your chances at being good recruiters.As a coach, you get really concerned with your facility, your field, your court, and other "stuff".  It needs to …

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Sales Basics · September 8, 2008

Put On Your Reporters Hat to Become a Better Recruiter

by Charlie Adams, SFC Workshop LeaderTo grow as a recruiter, it's helpful to become a reporter.In the offseason of your sport, or in the summer, call the admissions department at your college, or whatever campus office that conducts campus tours. Try to find out what tour guide has been …

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Sales Basics · September 8, 2008

Why the “Personal Touch” is a Key to Recruiting

Sometimes, college recruiting turns into a non-stop whirlwind of phone calls, letters and fighting to get commitments from recruits. That's true in D1 football or NAIA soccer.Likewise, a lot of coaches get bogged down in the details of recruiting. Those phone calls, letters and fighting to get …

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