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Sales Basics

Sales Basics · March 30, 2009

Top 11 Signs Your Prospect is Ready to Commit

O.K., I'll admit it...  Sometimes I am really negative in the advice we give to coaches.  It's a lot of "don't do this" and "watch out for that" or "here is what you're doing wrong".True, that advice is really important.  Knowing what to avoid and what mistakes can lead to a prospect losing …

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Sales Basics · March 21, 2009

How to Make Losing Track of Recruits a Thing of the Past

Losing track of your recruits?  It’s a more common problem than most coaches realize, since many are still using randomly organized file folders and home-made Excel spreadsheets to track the progress of their conversations with prospects.However, those problems don’t concern the coaching staff …

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Sales Basics · March 20, 2009

Two New Approaches Yield Big Recruiting Results

You don't have to be a big-time program to change your recruiting fortunes in big-time ways.Take the case of the small Division III school in the Midwest who approached a new year of recruiting with a determination to make a change in their fortunes.  "We had been mediocre for years and years …

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Sales Basics · March 20, 2009

The Importance of Making Your Prospects Feel This Way

Why didn't they sign with you?There are lots of potential reasons.  But if you've hosted us on campus to work with your athletic department and teach you how to recruit more effectively, you know what our studies show: It all comes down to how your prospect "feels" about you.Forget about …

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Sales Basics · March 16, 2009

4 Principles You Should Build Your Recruiting On

There are two types of coaches reading this today, and you fall into one of those two categories.Either you're a coach who is still scrambling to scrape together the final tattered remnants of what was supposed to finally be a great recruiting class, or you have pretty much wrapped-up recruiting …

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