Well, here we are...the start of another recruiting season. You're checking your lists, making your assessments, and eyeing your top picks. For a lot of college coaches, this time of year also marks the start of frustration: Prospects who give you the "silent treatment" after you've started …
The Technique of “Demonstrated Understanding”
A lot of coaches ask Selling for Coaches for help in relating and "connecting" with their prospects that they are recruiting.A key technique to use in that effort is what author and trainer Dan Tudor calls "demonstrated understanding". What is it? How can you use it to connect with more …
4 Secrets of Writing Great Recruiting Letters
I'm helping a college coach develop his recruiting and marketing plan for the next year. It's always interesting for me to sit down and work on a project like this with an experienced, successful coach. It's interesting because this particular coach, and her staff, have been doing the same thing …
Keys to Impressing Recruits With Your Website
Your program's website is a key ingredient in attracting quality prospects to your team, as you probably know. So why are so many college athletic websites poorly designed, hard to navigate, and not that good at getting athletes to give their contact information to you?In our new recruiting …
9 Reasons You’re Failing at Recruiting
The great thing about summertime is that its a chance for new beginnings for college coaches around the country.You might be at a new school. Or, you have new athletes coming in to your program. Maybe you have some new coaches in your program...or, perhaps everything around you is the same, …