Ed is a college baseball coach who was beginning to think he couldn't write an effective recruiting letter if his job depended on it.Actually, his job did depend on it. He had struggled for the past two years to sign higher caliber kids that would equate to winning seasons, and I found out …
Five Easy Ways to Master “The Name Game”
I have to admit something to you, and its not easy to do.Remembering names is tough for me. So tough, that I really, really have to work hard at remembering the name that goes with the face of someone new that I meet. It's always been hard for me. I don't know why. I'm genuinely interested …
Why Body Language Counts in Recruiting
Business and sales professionals recognize the importance of nonverbal communication in the selling process and have learned to "listen with their eyes." They understand that one of the easiest and most effective ways to close sales is to be aware of their prospect's "buy signals." Not …
How College Coaches Can Use SPIN
What is "SPIN Selling"? Only one of the most effective sales techniques developed over the past decade or so. It's one of the most popular sales strategies developed for corporate sales teams, and is taught in most Fortune 500 sales training programs. Why? It works."SPIN" is an acronym for …
Everything You Wanted to Know About the SFC On-Campus Workshop
So, just what goes on at one of famous Selling for Coaches On-Campus Workshop? Good question. The short answer is, "A LOT!" We're assuming you'd like more details, so here it goes:Who do we work with? Either entire athletic departments, or a specific coaching staff. If you're an athletic …