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Sales Basics

Sales Basics · February 11, 2008

The Three Big Questions A.D.’s Should Ask About Their Coaches

by Rodger Motiska, Winning Recruits One of the major flaws in most recruiting efforts is using the same tired messages and methods to communicate with recruits.  They talk about their past successes, their new leading edge facilities, their experienced coaching staff, blah! blah! blah!  It all …

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Sales Basics · February 4, 2008

3 Ways to Get Them Interested (Again)

This time of year, coaches are either really happy with how their recruiting efforts are going or they're desperate for some ideas on how to re-kindle interest from some of the high target recruits they were going after earlier in the year.There are a few reasons I think it's smart to try and go …

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Sales Basics · January 28, 2008

The 6-Step Cure to Boring Recruiting Letters

Ask most prospects what they think about the recruiting letters that they receive, and their response is less than enthusiastic.The problem is this: Many recruiting letters havene't changed much over the years.  However, the way your prospects receive messages and what they respond to has …

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Sales Basics · January 21, 2008

Getting the “Yes” from Your Prospect

All of the time, all of the effort, all of the mail, e-mail and phone calls...all of it is a means to an end: Your recruit saying "yes".But getting to "yes" is the hard part.  That's the thing you stress over, get frustrated with, and generally wish you didn't have to deal with week in and week …

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Sales Basics · January 21, 2008

Getting Your Recruiting Organized in 2008

The first month of the new year is almost history.  So, Coach...how are those New Year's resolutions doing?That's what I thought.You know, a lot of you told me that "getting more organized" was a big goal for you in 2008.  That was one for me, as well.  One of the ways I'm doing that is by …

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