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Sales Basics

Sales Basics · February 6, 2006

Prospects Who Give You The Silent Treatment

Nothing is more frustrating than investing time and money into a prospect you really want for your program, only to have that athlete seemingly disappear into thin air.No returned phone calls. No returned e-mails. Nothing. In short, they're giving you the silent treatment.One coach that I'm …

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Sales Basics · January 27, 2006

Perpetuating Stereotypes

Notice anything wrong with this picture?Besides being one of the tallest cheerleaders I've ever seen, she appears to be cheering for a Longhorn touchdown (which would be fine if she were a Texas cheerleader). There's not really a point to any of this, it's just kind of a funny …

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Sales Basics · January 23, 2006

Tips for College Coaches As Signing Day Approaches

National Letter of Intent Day.T-minus one week, and counting.For Division 1 football coaches, its the culmination of months - in some cases years - of hard work, a boat-load of money, and a whole lot of stress. For everyone else, signing day has already occurred or will happen later this …

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Sales Basics · January 16, 2006

Judging Your College’s Website

How quick do your prospects judge your college's website? 50 visits? 50 minutes? Try 50 milli-seconds!Read the latest study here.So, coach...what do your recruits see when they log onto your website? …

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Sales Basics · January 16, 2006

Two Thumbs Up for “Glory Road”

Imagine my surprise and delight when beautiful wife Teresa told me that she wanted to go see "Glory Road" the other night.Wow! My wife wants to see a sports movie! Given that most of the time her movie requirements forbid us seeing anything that either 1) doesn't have Sandra Bullock in it, 2) …

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